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Our experienced staff is equipped with a variety of talents and resources to help make any client a success. We are closely involved with Vermont and it's surrounding communities.What We Do
• Television, radio, print and web marketing campaigns; design and implementation
• Strategic planning, corporate team building, work shop facilitation
• Direct mail campaigns, design and implemenation
• Public relations, coordinated PR and promotion roll outs
• Special events promotion
• Advertising; media purchase and placementOur services are flexible and tailored to each client's needs. We can focus on the parts of your marketing plan that bewilder you, or we can provide the whole kit-and-kaboodle.
A few of our recent projects include: click on client name to leave our site and go directly to their web page please use your browser's back button to return to our page!
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Vermont Life Magazine Radio Advertising Campaign: We arranged and coordinated the talent of Vermont actor/performer Rusty DeWees (www.thelogger.com) as the spokesperson for the magazine and more recently actor/farmer George Woodard (www.pastureproductions.com).
Please click here for Vermont Life Ad sizes and Rates.
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Middlebury Magazine: Middlebury Magazine is the official alumni publication for Middlebury College, one of the premier liberal arts colleges in the United States. The alumni are extremely loyal to the school and consistently visit their alma mater every year.
Please click here for Middlebury Mag Ad sizes and Rates.
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Vergennes Opera House: This is a historically relevant architectural and cultural gem in the little city of Vergennes, VT. We design posters, write press releases and assist with other promotional and marketing needs as they arise. This is one of our pro bono community projects.
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Woodchuck Theatre and Pasture Productions: Woodchuck Theatre is the brainchild of Vermont farmer, actor and comedian George Woodard. The Theatre company creates and produces such programs as the Ground Hog Opry, Little Woodchucks, Off the Top of My
Head and more. Pasture Productions, LLC was formed in 2004 by George Woodard and SCI president Gerianne Smart and it is the film subsidiary of Woodchuck Theatre. The organization's first project, the full-length feature film "The Summer of Walter Hacks" is currently in
post production. The plan is for the film to reach the festival circuit in the summer of 2008. Smart Communication provides press releases, promotion, advertising, creative review, project coordination and production assistance for all Woodchuck Theatre and Pasture Productions projects.
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Celebrate Champlain Quadricentennial: Governor Jim Douglas appointed Gerianne Smart to the Quadricentennial Commission in 2004 on which she serves as the chair of the Marketing Committee. The Quadricentennial Commission is charged with coordinating and planning the 400th
Celebration of Samuel de Champlain's voyage on Lake Champlain. The celebration will take place in 2009.
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Off the Grid Productions: Off the Grid is the Vermont-based indy film company under the direction of award-winning writer-director, film maker Nora Jacobson. We created press kits and provided promotional and public relations services for Nothing Like Dreaming, a feature length film.
International Regional Magazine Association (IRMA): Members of IRMA include more than 40 regional publications located throughout the United States, Canada, and Ireland. For more information on the IRMA go to their web site.
Whatever your marketing needs, Smart Communication has the network of resources and the flexibility to help.